Annals of Bone-Headed Science Communication

A liberal publication (which I like and read) has a message for vaccine-hesitant parents.
Vaccinate your kids, you ignorant whack jobs

— Mother Jones (@MotherJones) August 6, 2014
Alas, this is an incredibly ignorant and counterproductive thing to say. Whoever is running MoJo’s social media operation needs to get familiar with the latest science communication research on vaccine messaging. A good place to start is this nice overview at Doubl

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