This Billboard Doubles as a ‘Sweaty’ Mosquito Trap

Truth in advertising indeed.

A billboard created by two ad agencies in Brazil doubles as a deadly trap for the Aedes aegypti mosquitos that spread the Zika virus. A result of a partnership between NBS and Posterscope, the installment reads “This billboard kills hundreds of Zika mosquitos every day,” and the dead insects littering the bottom of the case prove they made good on that promise.

There are currently two billboards installed in Rio de Janiero, with plans for another in the com

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